Share your events. Make connections. Grow your audience.
An event hub for creative online business owners
Join The Playhouse Collective
Some people come to attend events and meet new collaborators.
Others join the Collective so they can share their own events and get more visibility for their work.
Either way, itās a space where conversations turn into opportunities.
What is The Playhouse?
"It is definitely the best value for the price I've ever gotten from a community."
Adrienne Kmetz
Content Advisor + SEO Expert
Running an online business gets lonely fast.
You're creating things, launching things, and showing up onlineā¦ but sometimes it feels like you're doing it all by yourself.
Most networking feels forced.
Most marketing feels exhausting.
So we built The Playhouse, a place where creative entrepreneurs connect through conversations, collaborations, and shared events.
Because one great relationship is worth more than a hundred passive followers.
Why The Playhouse exists
āWithin my first couple months someone attended one of my sessions, booked a discovery call, and became a high-ticket client.ā
Casey Jourdan
ADHD Coach
Some are casual conversations.
Some are coworking sessions.
Some are workshops or brainstorming sessions.
Every event is a chance to meet someone new, share ideas, and grow your network naturally.
The Playhouse Is Built Around Events
But the people who really bring the Playhouse to life are the members of The Playhouse Collective.
'I can host monthly hangouts with my ideal clients without needing my own tech setup.'
Kayce Hodos
Perinatal Mental Health Specialist
It's for business owners who want more visibility for what they're building.
Collective members share events, host conversations, collaborate with other members, and grow their audience inside the Playhouse.
Instead of constantly chasing the algorithm, you get to grow your business through events, conversations, and relationships.
The Playhouse Collective
ā¢ collaborate with other creative entrepreneurs
ā¢ get visibility for your ideas and projects
ā¢ meet people who actually want to support your work
Inside the Collective you can:
What Members Love Most:
ā¢ attending events
ā¢ hosting events
ā¢ meeting collaborators
ā¢ discovering new ideas and opportunities
The magic isnāt just the eventsā¦ itās the people you meet inside them.
Who are you inside the Playhouse Collective? š¤
You don't have to be everythingā¦ you just have to show up as you.
connector
REBEL MOVE:
Caring more about follow up than follower count.
introvert
REBEL MOVE:
Creating cozy spaces for genuine connection.
creative
REBEL MOVE:
Experimentation as strategy + coloring outside the lines
collaborator
REBEL MOVE:
Choosing community over competition, every single time.
cheerleader
REBEL MOVE:
Sprinkling mentions, referrals, and kind words around like confetti.
visionary
REBEL MOVE:
Dreaming bigger than the algorithm allows.
And running a business ain't for the faint of heart, it feels good to know awesome people have your back and are talking about you when you're not in the room.
š« The Collective works because weāve all got a little bit of each one inside.
Inside the Playhouse Collective, members create visibility by sharing ideas, hosting conversations, and collaborating with each other.
You can choose the opportunities that align with your personality and business goals.
Everything is optional. Thereās no pressure to perform.
Record an episode for our collective podcast
Contribute to special bundles and collaborations
Get matched up monthly with other members
āØ Visibility Opportunities for Collective Members
Be seen as an expert without chasing the algorithm
Small groups led by experienced Playhouse members where you can brainstorm, problem-solve, and grow faster together. Think of it as your personal board of directorsā¦ but with comfy pants.
Deanna Seymour
1st Monday
7pm eastern
Kate Burgener
2nd Tuesday
1pm eastern
Emily Turo
3rd Thursday
10am eastern
Tiana Dodson
4th Tuesday
4am eastern
Adrienne Kmetz
4th Wednesday
3pm eastern
Fresh ideas, new perspectives, real solutions
š Think Tank Masterminds
It is definitely the best value for the price Iāve ever gotten from a community.
Adrienne Kmetz
Content Advisor + SEO Expert
Built by a creative business owner, for creative business owners
After decades in the creative world, I noticed something interesting: most online businesses werenāt actually growing from social media content.
They were growing from relationships, referrals, and real conversations.
But trying to build those connections online can feel weirdly isolating when everyone is stuck behind their screens.
So I built The Playhouse.
Inside The Playhouse, creative business owners host events, share ideas, collaborate, and meet the kind of people who turn into collaborators, referral partners, and friends.
Itās part event hub, part community center, and part creative business clubhouse.
The result: more FUN, more clients, and less busy work.
If youāre ready to grow your business with joy instead of exhaustion, we saved you a seat in The Playhouse.
Heck no! We're all busy business owners, so you choose what works for you and skip the rest.
Thatās totally fine! The Playhouse is a low-pressure place to connect in whatever way feels comfortable to you. And if you're newer to business, it's a great place to practice hosting events and building your audience. We even provide the platform if you want to host inside The Playhouse.
There are no guarantees, but many members find collaborators, referral partners, and clients through the relationships they build here.
The more you participate in conversations and events, the more opportunities tend to appear.
The Playhouse Collective is designed to amplify what you're already doing, so you get more visibility without adding more work.
Reach out to us! team[at]deannaseymour[dot]com
š¤ Still have questions about The Collective?
Here's some answers for ya!
Heck yes! Members can submit 1 event per month and one low-ticket paid event per quarter. You can grow your list, make money, and get your work in front of other creative entrepreneurs.
Check out these mini case study trading cards...
MARIA MEDINA
Networking Coach
Talk about my wife without being prompted.
Most Likely To:
Collabs for my YouTube series: Let's Talk Business!
Biggest Win:
Member Workshops
Favorite Feature:
"I know people are being their authentic selves because that's exactly the type of space The Playhouse has built! No judgements. Just YOU."
After Joining:
"It was hard to determine when someone was showing up as their genuine self."
Before The Playhouse:
LEX ROMAN
Writer and community convener
Most Likely To:
Show up to a Playhouse event from the airport
Growing my Newsletter + Finding Smart Collaborators
Biggest Win:
Think Tank Masterminds
Favorite Feature:
āI have a homebase on the internet! Members are always cheering me on and offering ideas and connections I'd never even think to ask for.
This is a community of DOERS and HELPERS and I'm so deeply honored to be part of it.ā
After Joining:
āI was hosting all my events myself, doing all my own marketing, and feeling like I was pushing a boulder up a hill every time.ā
Before The Playhouse:
DR. MIMI ZHOU
Conversion Copywriter
"I meet new people without getting lost in the crowd. Iām constantly interacting with people, and Deanna being so present brings a LOT to the group.
After Joining:
"Iād tried other groups, but they were too big to connect in a meaningful way. Everything felt rushed, and real connection was hard to find."
Before The Playhouse:
Bang on about customer research being sexy.
Most Likely To:
I love co-working & having people around while I work, plus the Playhouse Chat for business questions as they pop up.
Favorite Feature:
Making new friends, list growth, and finding a Meta Ads collaborator who speaks my language.
Biggest Win:
LAUREN HEAD
Cheer you up if you're having a crappy day
Most Likely To:
VA + MS advocate
I went from āno clear directionā to a real business in motion, branding, email list, and a course launching by yearās end.
Biggest Win:
Coworking + Think Tank Masterminds
Favorite Feature:
"I've made real friends and great connections - and found a space I genuinely enjoy being in that helped get my butt in gear!"
After Joining:
Before The Playhouse:
"There wasn't room for me in any "business-minded" community because I still didn't know what I wanted to do when I grew up. I felt outcast and unwelcome."
ADAM DICKINSON
Future Self Strategist
Most Likely To:
Talk to you about your systems
Iāve found great collaboration partners and real referrals
Biggest Win:
Bundles + Collabs
Favorite Feature:
āWhen I can, I really enjoy chatting with other Playhouse members and getting to know people better.
The vibe of the Playhouse is also great because it's less "high expectations."
After Joining:
āMy last community felt a little stuffy. With one person running everything, it was hard to truly connect with anyone.ā
Before The Playhouse:
KIRSTEN GOLLIER
SEO Expert
Most Likely To:
Derail a conversation
I spoke at a Playhouse Summit and ended up getting a lead!
Biggest Win:
Hosting My Own Events
Favorite Feature:
āIāve never once felt uncomfortable at a Playhouse networking event. Everyoneās so friendly, and the vibes are always great. I end up wanting to spend MORE time at the events, not less."
After Joining:
āIād psych myself up for networking, worry about salesy matches or bad vibes, then leave feeling Iād wasted an hour.ā
Before The Playhouse:
Deanna is the founder of The Playhouse and believes FUN isnāt just fluff, itās your new strategy for growth. A graphic designer with a playful, no-fluff approach, she helps solopreneurs ditch boring marketing and build real relationships that spark real results.
Kate Burgener is an enthusiasm machine! As an annual report designer for non-profits, she has a knack for keeping visuals cohesive and clear, thinking about the bigger picture. After 12 years of business she's seen plenty of evolution and will help you embrace yours. Kate loves connecting you to resources and celebrating your wins.
Emily is the co-owner of Human VA with her mom, Lisa. They help creatives + small biz owners simplify, organize, and actually enjoy their business again.
Tiana Dodson is a Body Liberation Facilitator and guides people to reconnect with their bodies, destigmatize fatness, and learn about how systems of oppression are the root of our negative relationship with our bodies.
Adrienne Kmetz is a marketing strategist with 19 years of experience helping startups grow through smart content and authentic connections. She focuses on showcasing expertise, building engaged audiences, and creating systems that compound traffic and revenue, all while keeping marketing simple, sustainable, and human.
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